Food businesses are central to Africa’s nutrition and food security future.
Impacter Solutions exists to close the gap between business growth and nutrition outcomes — helping African agrifood SMEs become commercially strong, nutritionally relevant, and ready for growth.
Why Impacter exists
Too many African agrifood businesses grow without a nutrition strategy, credible claims, clear positioning, buyer readiness, or a strong profitability logic. We exist to close the gap between business growth and nutrition outcomes — making nutrition part of how products are designed, trusted, priced, marketed, financed, and positioned for growth.
What we stand for
Nutrition as business value
Nutrition is a growth lever — not charity, decoration, or public-health language alone.
Profitable, nutritious foods
Businesses should be able to nourish people and make money doing it.
Credible food claims
Nutrition and quality claims that are defensible, trusted, and market-ready.
Market systems that shape diets
Channels and buyers that recognise and reward nutrition value.
SDG2 relevance
Business growth tied to food security and the reduction of malnutrition.
Meet the founder — Dr Maryam Habib
Impacter Solutions is led by Dr Maryam Habib, whose work sits at the intersection of medicine, nutrition, public health, food systems, policy, and business strategy. With over two decades across public institutions, donor and international NGOs, and the private sector — within Nigeria and across the African continent — she helps clients connect enterprise development with healthier food systems.